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Markup Calculator

Calculate selling price and margin from cost and markup, or reverse-engineer from prices.

Forward: cost and markup

Selling price = cost times (1 + markup%). Margin is profit divided by selling price.

Enter non-negative cost and a markup percentage.

Reverse: cost and selling price

Derive markup on cost and margin on revenue.

Enter cost greater than 0 and a non-negative selling price.

About This Tool

Forward mode: enter cost and markup on cost to get selling price and profit margin percentage. Reverse mode: enter cost and selling price to get markup percentage and margin. Built for retail, wholesale, and product pricing.

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